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Project: Strengthening Grassroots Women’s Groups to Promote and Protect Civic Space in Uganda
Evaluation Date: July 2023
Report: [report link]

Lesson Learned:

Communication strategies should reflect the local context and most importantly be tailored towards the target audience. It is therefore important to identify the communication tools with the greatest local resonance and translate all material into local languages.

Theme: Women's empowerment

Uganda adapt, approach, areas, awareness, communication, community, culture, effectiveness, information, needs, regions, relevance, resources, results, strategy, translation

Project: Helping Teenagers to Transform their Communities in Ukraine
Evaluation Date: September 2020
Report: [report link]

Lesson Learned:

Plan early to develop and implement a strategic communication campaign to tell a multi-dimensional transmedia narrative story about their project through multiple channels that are most used by direct beneficiaries and target audiences. Consider hiring an experienced media communication specialist to help with regional and national media coverage efforts beyond simple announcements.

Theme: Youth engagement

Ukraine audience, beneficiaries, campaign, communication, expertise, implement, media, national, plan, project design, regional, specialist, strategy, target

Project: Preparing Iraqi women as leaders, advocates, participants in the political field
Evaluation Date: October 2011
Report: [report link]

Lesson Learned:

The project’s communication via newspaper and website produced mixed results. The content for media communications needs to be relevant to the target audience(s).

Theme: Women's empowerment

Iraq audience, communication

Project: Tracking Campaign Promises in Albania
Evaluation Date: January 2023
Report: [report link]

Lesson Learned:

Given the high relevance and importance of the “truth-o-meter”, the design should have paid more attention (and allocate the necessary resources) to the promotion and communication of the tool and the results. There could have been public conferences and/or round tables with all concerned MPs, CSOs, communities, and media to discuss findings and generate public debates. Therefore, promoting innovative tools to a wide range of stakeholders is as important as their development, otherwise the impact of such tools remains limited and untapped.

Theme: Interaction with government

Albania audience, awareness, budget, civil society, communication, community, engagement, governance, impact, local government, project design, promotion, public, publicity, stakeholder, tools

Project: Human Rights Education for the Police
Evaluation Date: May 2012
Report: [report link]

Lesson Learned:

Although the line authority for higher education in Kazakhstan did not veto the objectives nor the timeline for activities during the project’s initial consultations, whether human rights training will become a mandatory discipline for Kazakhstan’s police academies was still vague at the time of the evaluation. The grantee should have maintained an ongoing communication and coordination with the Ministry of Education to secure its approval.

Theme: Rule of law

Kazakhstan communication, engagement, government

Project: Representation and political participation of five urban indigenous populations in Santa Cruz de la Sierra
Evaluation Date: June 2014
Report: [report link]

Lesson Learned:

Especially effective was the traveling photo exhibition, “Being Indigenous in the City,” displayed in 19 cultural centers, public and private, and visited by more than 10,000 people. One thousand copies of the exhibition brochure were distributed, and the initiative was followed by the media. A second showing of the exhibition traveled to six municipalities in Chiquitianía.

UNDEF/Bolivia

Theme: Community activism

Bolivia communication, media

Project: Strengthening Civil Society Across Borders to Develop Democracy
Evaluation Date: August 2011
Report: [report link]

Lesson Learned:

The extent to which cross-border ties between Ukraine and Moldova were maintained could have been enhanced by a better sustainability strategy to build the knowledge and experience sharing that took place as part of the project. The sustainability relies on the website. However the website of the project could have been better designed to become a forum for keeping in touch and fostering twinning arrangements.

Theme: Tools for knowledge

Moldova, Republic of, Ukraine communication, design

Project: Learning and Living Democracy in Bosnia-Herzegovina
Evaluation Date: September 2010
Report: [report link]

Lesson Learned:

The small proportion of the project budget devoted to the journalist’s trainings reduced the chances for attracting media attention.

Theme: Rule of law

Bosnia and Herzegovina budget, communication

Project: Promoting Citizen’s Participation in the Constitutional Reform Process in Ghana
Evaluation Date: January 2013
Report: [report link]

Lesson Learned:

The grantee failed to communicate sufficiently about the need to slow down implementation and to extend the project’s duration, in order to await the publication of the Constitutional Review Commission’s recommendations and the response from the Government in its White Paper.

Theme: Rule of law

Ghana communication, donor

Project: Am I Equal in Kosovo Society?
Evaluation Date: July 2018
Report: [report link]

Lesson Learned:

When attempting to introduce or change perceptions of previously controversial and/or ‘taboo’ topics, organizations should highly consider the use of radio and TV in order to remove these concepts from social marginalization/isolation and encourage public debate on these topics.

Theme: Media

Kosovo communication, media, radio, TV

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